ALL RECENT EPISODES

• The Marketing Trends This Entrepreneur Is Using to Expand His Reach – Ryan Sauers, Our Town Gwinnett January 24, 2020
  Originally posted on: https://www.myasbn.com/small-business/marketing/discover-the-marketing-trends-this-entrepreneur-is-using-to-expand-his-reach-ryan-sauers-our-town-gwinnett/ It’s been proven the companies that develop a marketing plan tend to retain higher, stronger, and more effective results than those that do not. Typically, companies would hire a marketing, sales, or a content expert as a solution, but with marketing strategies constantly changing in modern business, it’s not often that […]
• Safi Bahcall, Best-Selling Author of ‘Loonshots’ Shares The Science Behind Nurturing Innovation January 24, 2020
  Originally posted on: https://www.myasbn.com/small-business/management/safi-bahcall-best-selling-author-of-loonshots-shares-the-science-behind-nurturing-innovation/ In the world of business, risky and innovative ideas have been rejected at times due to the culture of the company. Today’s guest reveals a surprising new way of thinking about the mysteries of group behavior that challenge radical breakthroughs regarding culture. Here to speak more about “Loonshots: How to Nurture […]
• How This Atlanta-Born Company is Charting a New Path for Co-working Spaces January 22, 2020
  Originally posted on: https://www.myasbn.com/small-business/entrepreneurship/how-this-atlanta-born-company-is-charting-a-new-path-for-co-working-spaces/ When it comes to the lifestyle of an entrepreneur, having a space dedicated to creating ideas, strategies, and even storage is ideal. Today’s guest is Tyler Scriven, the co-founder and CEO of Saltbox Atlanta. A company that incorporates space for entrepreneurs to cultivate new ideas, house their business items, and grow […]
• Why Business Owners Should Expand Their Range of Skills – David Epstein, NYT Best-Selling Author January 21, 2020
  Originally posted on: https://www.myasbn.com/small-business/entrepreneurship/why-business-owners-should-expand-their-range-of-skills-david-epstein-nyt-best-selling-author/ When it comes to being an expert in any given field, many often believe that placing a laser focus on that field alone will propel them into success. Our guest today is David Epstein, who claims quite the opposite saying that going through diverse experiences is the best preparation and the […]
• The 5 Step Growth Strategy This Entrepreneur Developed After Selling Her Company to Bill Gates January 20, 2020
  Originally posted on: https://www.myasbn.com/small-business/growth-strategy/the-5-step-growth-strategy-this-entrepreneur-developed-after-selling-her-company-to-bill-gates/ As an entrepreneur, one of the most important tasks to learn is how to successfully scale your business to new heights. However, this can serve as a challenge for many small business owners that don’t have a solid growth strategy in place. Today’s guest is Beate Chelette, the author of the […]
• Georgians First Commission is Working to Address the Issues Facing Business Owners – Scott Hilton January 16, 2020
  Originally posted on: https://www.myasbn.com/small-business/business-news-trends/how-the-georgians-first-commission-is-working-to-address-the-issues-facing-business-owners-scott-hilton-executive-director/ It wasn’t too long ago that only 1 in 20 workers needed a license or a permit to pursue their chosen occupation. According to the Institute of Justice, today nearly 1 in 3 workers need a license to pursue their dream career. The Georgians First Commission, established by Governor Brian Kemp, […]
• A Guide to Revamping Your Customer Experience Strategy for 2020 – Micah Solomon, Best-Selling Author January 15, 2020
  Originally posted on: https://www.myasbn.com/small-business/customer-experience/a-guide-to-revamping-your-customer-experience-strategy-for-2020-micah-solomon-best-selling-author/ Companies nationwide have quickly learned over the decade that quality customer service is the driving force for customer loyalty. Regardless of the product or service, if a business takes exceptional care of its consumers, they’re more likely to retain them for a longer period of time. Our next guest is a […]
• Streamlining Your Employee Health Benefits and Attract Better Talent – Marcy Heath January 14, 2020
  Originally posted on: https://www.myasbn.com/small-business/recruitment/how-to-streamline-your-employee-health-benefits-and-attract-better-talent-marcy-heath-inoventive-solutions/ When making the selection to work for a company, having great benefits, like healthcare, has become an important factor for potential employees to consider. However, understanding and managing those benefits, even for companies, can be challenging at times. Our next guest has 20 years of experience in benefit advising and strives […]
• Re-Thinking Your Business Strategy in the Digital World with Mark Collier & Montina Porti January 13, 2020
  Originally posted on: https://www.myasbn.com/small-business/technology/re-thinking-your-business-strategy-in-the-digital-world-with-mark-collier-montina-portis/ In today’s segment, we’re pleased to welcome back in my friend and subject matter expert, Montina Portis of CIA Media Group. CIA Media Group is an award-winning, client-first focused digital transformation and creative marketing agency with over 50 combined years of marketing experience. --------------------- Atlanta Small Business Network is your local […]
• 5 Recruiting Mistakes Business Owners Must Avoid – Ira S. Wolfe January 10, 2020
  Originally posted on: https://www.myasbn.com/small-business/recruitment/5-common-recruiting-mistakes-business-owners-must-avoid-ira-s-wolfe-author-of-recruiting-in-the-age-of-googlization/ Every business owner understands the importance of having a rock-solid recruitment strategy, and that means identifying and adjusting to the latest workforce trends. Here to discuss the competition for Gen Z talent, higher expectations for company culture, and new innovations in HR technology is Ira S. Wolfe, a self-proclaimed “Millennial Trapped […]
• How Important Is It to Understand Your Customer’s Changing Expectations? Blake Morgan Has the Answer January 9, 2020
  Originally posted on: https://www.myasbn.com/small-business/customer-experience/how-important-is-it-to-understand-your-customers-changing-expectations-blake-morgan-has-the-answer/ When it comes to customer experience many companies are changing the way they do business to place a stronger focus on the customers’ needs. Research shows that there’s a strong correlation between a company’s customer experience and a customer’s loyalty to that brand. The businesses that have strong customer service methods […]
• How Army Vet Valerie Thomas Opened Clay Luxury Kids & Achieved Her Dream of Becoming an Entrepreneur January 8, 2020
  Originally posted on: https://www.myasbn.com/small-business/entrepreneurship/how-army-veteran-valerie-thomas-opened-clay-luxury-kids-and-achieved-her-dream-of-becoming-an-entrepreneur/ Veterans face a more difficult set of circumstances when trying to find employment after returning to civilian life. The challenge of translating military experience into civilian terms is often a strenuous process and studies show that there were over 300,000 unemployed veterans last year alone. But this next story highlights the […]
• The Partnership: Atlanta’s Fastest-Growing Female-Owned Marketing Agency – Amanda Lucey, CEO January 7, 2020
  Originally posted on: https://www.myasbn.com/small-business/marketing/what-makes-the-partnership-atlantas-fatest-growing-female-owned-marketing-agency-amanda-lucey-ceo/ On today’s show, we’re pleased to welcome Amanda Lucey, Owner and CEO of The Partnership, Atlanta’s oldest, privately held marketing, branding, and digital communications agency. The Partnership was first established in 1979 and was acquired by Amanda in 2018. Under her reign, The Partnership is now the fastest-growing, female-owned agency, with […]
• The Importance of Building Valuable Business Partnerships – Clara Olguin, CIC Floors January 6, 2020
  Originally posted on: https://www.myasbn.com/small-business/entrepreneurship/the-importance-of-building-valuable-business-partnerships-in-your-local-community-clara-olguin-cic-floors/ It’s pretty common for new business owners to wear multiple hats when first starting out, and our next guest is no stranger to the challenges of trying to master every role. Clara Olguin is the co-founder of Atlanta-based, CIC Floors, a one-stop-shop for quality flooring products and installation services. She originally […]
• Atlanta Small Business Profile – Scott Moscow, Booker Promotions January 1, 2020
  Originally posted on: https://www.myasbn.com/small-business-shows/atlanta-business-profile/atlanta-small-business-profile-scott-moscow-booker-promotions/ Host and small business expert Ted Jenkin talks to Scott Moscow, Partner at Booker Promotions, on this week’s episode of the Atlanta Small Business Profile. Booker Promotions specializes in brand building and creating high-quality promotional products for a wide variety of companies. --------------------- Atlanta Small Business Network is your local source […]