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emotional triggers

Emotional Triggers That Can Make You Money

Targeting an audience based on their feelings is nothing new. Marketing has long been a cross between business and psychology. To be a good...
lawsuits

4 Ideas to Help Your Business Avoid Lawsuits

Few things can strike fear into the heart of the small business owner as effectively as the threat of a lawsuit. Small businesses need...
exit strategyvideo

Why You Should Have an Exit Strategy For Your Business Sooner Than You Think...

When preparing to leave a company as the business owner, most people tend to take on their exit in the fashion that’s most fitting...
Michael Daughertyvideo

Taking Data Security Seriously: How Michael Daugherty Learned the Hard Way

When it comes to cybersecurity, the importance of being protected online is at an all-time high compared to previous years. Businesses of all kinds...
partnership

The Key to Building Strategic Partnerships

One of the biggest mistakes many entrepreneurs make is doing everything themselves. To solve this, they must hire and train the right employees, but...
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