Make a Strong Brand Voice: 6 Cool Tips for Instagram

brand voice
The level of use of Instagram for brand promotion continues to grow. It becomes just a must-have for every business. However, it is quite difficult to remain unique in such a competition! Brand voice is what makes you different from others. Today you will...

10 Content Marketing Statistics You Need to Know (and How to Use Them)

By now, most marketers are aware that content marketing is a viable digital marketing method for businesses of all sizes when used properly. Many people, however, wonder where the proof is that content marketing is such an effective tool in the modern market. The...

Social Media Marketing: The Strategies Business Owners Should Try Today – Hailley Griffis, Buffer

ASBN is on-location at the U.S. Chamber of Commerce: Small Business Series. In today’s show, we take a look at our conversation with Hailley Griffis, Head of Public Relations for Buffer, an intuitive, streamlined social media management platform. We discussed the importance of leveraging...

10 Common Twitter Marketing Mistakes You Need to Avoid

Twitter is one of the most effective marketing channels for building brand credibility, engaging with customers, and reaching a wider audience. However, using the platform does have its pitfalls. If you're not careful, little mistakes you make on Twitter can add up to creating a...

Why You Need a Strong Video Advertising Strategy For Your Business – Michelle Amarra, Southern Crescent Broadcasting

When it comes to reaching and engaging potential consumers, video advertising pays. And having appropriately branded videos for your business is just as important as your company’s website, perhaps even more so. Here to tell us why small business owners can no longer afford...

Underutilized Techniques for Your Social Media Marketing Campaigns – Mark Schaefer, Marketing Business Consultant and Author

Utilizing the influence of social media marketing can help your business widen its audience reach and expand its customer base in a dramatic way. But getting started without any clear direction or previous experience is challenging to say the least. Here to give us...

Five Critical Takeaways from LinkedIn’s Atlanta Workforce Report for Small Business Owners

Atlanta Workforce Report
Each month, LinkedIn produces a monthly report on the U.S. workforce. While the platform does an overall national recap, they also create smaller reports for major cities within the country. Fortunately, Atlanta is included on this list. If you are an entrepreneur or small...

7 Tips to Help Your Business Create Relationships with Your Customers on Social Media

Consumers today rate the companies that they deal with based on the meaningful interactions that they have with them. Increasingly, social media is where they have those experiences. Studies have found that businesses lose 15 percent fewer customers when they stay in touch with...

How To Create A Social Media Content Plan For Your Small Business

social media content
Many small business owners are very scared of these three words - social media plan. In fact, some are terrified of it. But in reality, there is nothing to be afraid of! Once you understand the logic of it all, it is very easy...

Four Ways Your Company Can Handle Negative Social Media Comments

Just about every business owner understand how important it is to have a presence on social media. After all, platforms such as Facebook and Instagram provide the perfect way to stay in touch with your local customers. However, interactions on social media are not always...

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The Atlanta Small Business Show on CBS46 and Peachtree TV: Episode 24 – [09.21.19]

Want your business featured on The Atlanta Small Business Show? Tell us your story! And if you would like to advertise with ASBN, give us a call...
work culturevideo

Create a Remarkable Work Culture with These Four Principles from Dr. Randy Ross

Most of us have probably heard the famous saying, "You hire an employee, and a human being walks in". Having a positive company culture...
Sales

5 Habits of Top Sales Reps

What sets the best sales representatives apart from the rest? It all boils down to the habits that they make. Here are five characteristics...
leadershipvideo

The Importance of Prioritizing Your Employees’ Emotional Well-Being – Mark Crowley, Leading from the...

Are you finding it difficult to inspire and motivate your employees on a consistent basis? Well, our next guest has some excellent strategies to...
superstar employees

Are You Losing Too Many Superstar Employees? Find Out Why

Hiring great new people isn’t easy. There’s so much competition for the best talent today! It takes a lot of time, effort, and, yes,...
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