How to Spring Clean Your Social Media Strategy for 2020

social media strategy
Social media may be fun and informal, but effective marketing over the channel takes organization. As the New Year rolls around, it's the perfect time to give your social media strategy a spring clean. A little tidying up will focus your energies, and help you...

SEO in 2020: 3 Mistakes That Will Kill Your Rankings

search engines
In the year 2020, the best content and the best strategies win. There isn't much room for dabblers. If you don't want to be left in SEO dust, here are three mistakes you must avoid at all costs. Mistake #1 - No Content Strategy The lack...

What Makes The Partnership Atlanta’s Fastest-Growing Female Owned Marketing Agency – Amanda Lucey, CEO

The Partnershipvideo
  On today’s show, we’re pleased to welcome Amanda Lucey, Owner and CEO of The Partnership, Atlanta’s oldest, privately held marketing, branding, and digital communications agency. The Partnership was first established in 1979 and was acquired by Amanda in 2018. Under her reign, The Partnership...

8 High-Impact Tactics for Gaining Backlinks in 2020

backlinks
SEO continues to change, with the search engines looking to provide a better experience for searchers. When compared with a typical Google search from a decade ago, the number of low-quality pages has reduced considerably. Content has moved to the forefront, providing searchers an...

Underutilized Techniques for Your Social Media Marketing Campaigns – Mark Schaefer, Marketing Business Consultant and Author

social media marketingvideo
Utilizing the influence of social media marketing can help your business widen its audience reach and expand its customer base in a dramatic way. But getting started without any clear direction or previous experience is challenging to say the least. Here to give us...

Friend of a Friend: 2 Reasons Why Entrepreneurs Should Invest in Networking – David Burkus

video
 On this episode of the Atlanta Small Business Show we sit down with David Burkus, best-selling author of "Friend of a Friend" and leadership expert, to discuss the importance of networking and ways to grow your network and improve your networking skills. David says there...

Four Ways Your Company Can Handle Negative Social Media Comments

negative social media comments
Just about every business owner understand how important it is to have a presence on social media. After all, platforms such as Facebook and Instagram provide the perfect way to stay in touch with your local customers. However, interactions on social media are not always...

The Secrets to Finding Content Marketing Success in 2020 from Joe Pulizzi

content marketingvideo
Content marketing is quickly becoming the fuel for modern-day business growth. With more companies turning their attention towards curating creative content, it continues to prove to be beneficial. Studies show that companies focused on content marketing get three times more leads than those that...

10 Powerful Digital Marketing Trends to Consider for 2020

voice search
What digital marketing tactics do you plan on using in 2020? Using the same tactics that you've used in the past may not work. As the internet continues to evolve, your digital marketing strategy must evolve with it. Otherwise, you'll struggle to reach your...

Five Small Ways to Increase Brand Awareness Throughout the Day

brand awareness
If you have ever heard someone advise you that you need to develop a brand to grow your business, and your response was, "I don't have the time." The steps below are definitely for you. Now, the person who told you this was right. Creating...

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