5 Crucial Components of a 2019 Content Marketing Strategy

It's never been more important to nail your content marketing strategy. In an increasingly noisy marketing landscape, brands optimizing their outreach efforts for eyeballs will be the victors in terms of customer acquisition. According to a Statista Research study, 61% of survey respondents indicated...

How to Use Social Media to Enhance Your Presence and Encourage Customer Interaction – Cher Jones, Socially Active

social media expertvideo
One of the most effective ways to engage with your customer market is to use social media. Each platform offers different usage opportunities to suit your company's needs. It's a great way to enhance your presence and encourage customer interaction. Today on the Atlanta...

Do Customers Want Your Product?

market
Atlanta is the fourth most popular market in the United States for self-employment, according to research by NerdWallet. There are plenty of great reasons to start your own business such as flexible scheduling, tax benefits, and an ability to exercise your creativity. But the...

The Search Engine Ranking Factors You Should Be Focused On

search engine
Your search engine ranking can make or break your website. If you rank in the first three spots in a search result, you will most likely get a ton of traffic for your target audience. But, if your ranking is fifteenth or lower, it...

5 Ways to Improve Your Small Business Content Marketing Strategy in 2019

content marketing strategy
If you're a small business owner focused on learning how to increase sales in 2019, one of the smartest moves you can make is to upgrade your content marketing strategy. Businesses with a detailed lead acquisition plan via content outreach tend to outperform companies...

Digital Marketing Trends for Small Business Owners to Master in 2019

digital marketing
It’s no surprise that newspaper ads and TV spots just don’t work like they used to. And with adblockers like AdBlock on more and more computers, even paid ads are less likely to get in front of your customers’ eyes. New digital marketing techniques...

Why Your Email Marketing Isn’t Engaging, and What You Can Do About It

email marketing
Email marketing is recognized as providing one of the best returns of all online channels. But if you've tested the water and been disappointed by the results, what could be going wrong? Maybe you've tried growing your list massively to solve the problem. Maybe you've...

10 Ways to Turn Negative Customer Comments into Positive Publicity

customer feedback
It has never been easier for customers to communicate with the companies they buy from, and that presents both challenges and opportunities for the business owners involved. The ease of customer feedback means business owners can instantly see what they are doing right, and...

4 Ways to Boost Your Social Media Marketing Strategy for 2019

marketing strategy
As social media continues becoming more important than ever in the world of business, strengthening your social media marketing strategy should be a huge priority going into 2019. [youtube https://www.youtube.com/watch?v=JUtgJPGpMCo] It's easy to replicate the same thing you did the year before, but taking the time...

Drive Traffic to Your Website with These Digital Marketing Tactics – Shane Barker, Digital Strategist

Shane Barkervideo
With so many customers now exclusively shopping online, many business owners are trying to figure out how to take those customers from behind the computer, into the store. Joining ASBN today is digital marketing consultant, Shane Barker. Shane has been featured in Forbes and...
Neil Patelvideo

Neil Patel on Digital, Social, and Content Marketing Trends and Insights for 2019

We’re excited to welcome to the show one of the most recognized influencers in marketing today, Neil Patel. He has an impressive reach of...
startups

The State of Startups: What It Is Really Like to Run a Startup Today

Does it seem like technology startups have become increasingly popular over the years? If so, it is not your imagination. A 2017 study revealed...
marketing basicsvideo

Startup Central: 5 Marketing Basics for Your Small Business

Welcome to Startup Central, the place for entrepreneurs and first-time business owners to hear tactics, techniques, interviews, and commentary. So they can beat the...
passionvideo

How to Re-Energize Your Employees and Retain the Very Best Talent – Marshall Mosher,...

The most successful and memorable team-building activities are ones that don’t feel like a normal day at the office. They build trust, manage conflict,...
low revenues

8 Strategies to Survive Periods of Low Revenues

If you are running a thriving business, you are in a happy situation. But, every business encounters speed bumps. Sooner or later, you are...
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