Marketing

If you haven't refreshed your digital marketing strategy in a while, chances are it is beginning to tell on your sales and revenue. Even if you haven't noticed a drop there; however, there are other signs of trouble in your digital marketing strategy you...

As an entrepreneur, your biggest asset in business is your personality. And once you begin to truly understand yourself, you’ll learn the right strategies to achieve your specific goals. We recently spoke to Dr. Lee Davenport, to find out more about using your personality...

Creating high-quality, targeted ads is an essential step to launching a successful Google Ads campaign. Equally important, however, is setting the right maximum cost-per-click (CPC) bid for your ads. Ad clicks can cost anywhere from 10 cents to $50. If you bid to too...

The vast majority of online searches are now completed using mobile devices. This makes it critical for your business to excel at marketing its products and services through mobile platforms. Here are a few great mobile marketing ideas that are currently showing positive results. Location...

If you're a small business owner planning on initiating an online marketing campaign, then you will certainly want to read and benefit from the information in this article, about the best digital marketing tools you can use to build a successful digital presence. Read on...

We’re excited to welcome to the show one of the most recognized influencers in marketing today, Neil Patel. He has an impressive reach of 1.6 million social followers and a blog, podcast, and youtube channel that have collectively amassed millions upon millions of views....

Knowing how to properly manage SEO is crucial to your small business's digital marketing strategy. It determines how easy you are to find on search engines like Google, and how effective your online marketing will be. On today's show, we’re excited to welcome Rand Fishkin,...

Leveraging the power of social media marketing can increase your audience and consumer base in a dramatic way. But putting together a strategy without any previous experience or knowledge can be challenging. Here to help us understand the social media marketing fundamentals is Daniel...

One of the ‘hottest’ areas of digital marketing these days involves the use of influencers, who are great for building boost sales and building awareness. These influencers have what you often do not, which is a built-in audience of tens of thousands (sometimes even...

ASBN recently sat down with Lisa S. Jones, CEO of EyeMail, on location at Atlanta Tech Village, one of the largest startup incubators in the southeast. EyeMail provides digital marketing communication technology that transforms traditional email campaigns into memorable and engaging experiences for viewers. When we...