Marketing

Content marketing can be a viable way to generate a higher number of leads, create a larger repeat customer base, and improve your company's standing as an expert in their specified field. One of the most important things in ensuring marketing efforts are as...

What’s in a logo? Well, the color, styling, and wording used can either complement your brand or fail to convey who you are clearly. So, how important is your logo to your brand? There is an 80 percent increase in brand recognition with a...

When it comes to search, Google is the leading player. Google has become so synonymous with search that internet users may use the term to refer to conducting an online search whether they are using the engine or not.  In short, Google is the "keeper...

Our guest today is Don Dodds, founder of M16 Marketing, one of the most successful web design and digital marketing companies in Atlanta. In 1997, he moved to Atlanta and landed a contract with Bellsouth building hundreds of websites for small business owners transitioning...

 No matter what you sell or how large your business is, developing an unforgettable brand for your business is one of the best ways to establish yourself as an industry competitor. And no one knows that better than our next guest, Andrew Nguyen. Andrew...

Social proof is a powerful force when used effectively in online marketing. The actions of others influence everyone in numerous ways, so it is only natural that consumers will seek reassurance before making a purchase. People have become used to seeking out reviews, while...

By now, most marketers are aware that content marketing is a viable digital marketing method for businesses of all sizes when used properly. Many people, however, wonder where the proof is that content marketing is such an effective tool in the modern market. The...

 Every business owner knows that building a company brand is more than choosing a color scheme and logo. Truly effective branding creates distinction among your competition and occupies valuable real estate in the mind of your customer. To learn more about brand building strategies...

Let’s say that out of the blue, you receive an invitation to be interviewed by a member of the press. What’s the first thing you do? Panic? Hastily turn it down? Run for the hills? Not so fast. PR opportunities are a major resource, especially...

We’re excited to welcome to the show one of the most recognized influencers in marketing today, Neil Patel. He has an impressive reach of 1.6 million social followers and a blog, podcast, and youtube channel that have collectively amassed millions upon millions of views....