Marketing

We’re excited to welcome to the show one of the most recognized influencers in marketing today, Neil Patel. He has an impressive reach of 1.6 million social followers and a blog, podcast, and youtube channel that have collectively amassed millions upon millions of views....

Knowing how to properly manage SEO is crucial to your small business's digital marketing strategy. It determines how easy you are to find on search engines like Google, and how effective your online marketing will be. On today's show, we’re excited to welcome Rand Fishkin,...

When is the last time you did an internet search for mentions of your brand? Do you regularly hunt for mentions and images of your company across multiple social networks and online platforms? If you aren't managing your business' reputation online, your time on...

Facebook is a powerful tool, but only if used correctly. Two out of three businesses on Facebook, however, do not work with a proper Facebook marketing strategy. Instead, they muddle through, trying to learn as they go along. If your business isn't truly expert...

It's never been more important to nail your content marketing strategy. In an increasingly noisy marketing landscape, brands optimizing their outreach efforts for eyeballs will be the victors in terms of customer acquisition. According to a Statista Research study, 61% of survey respondents indicated...

One of the most effective ways to engage with your customer market is to use social media. Each platform offers different usage opportunities to suit your company's needs. It's a great way to enhance your presence and encourage customer interaction. Today on the Atlanta...

Atlanta is the fourth most popular market in the United States for self-employment, according to research by NerdWallet. There are plenty of great reasons to start your own business such as flexible scheduling, tax benefits, and an ability to exercise your creativity. But the...

Your search engine ranking can make or break your website. If you rank in the first three spots in a search result, you will most likely get a ton of traffic for your target audience. But, if your ranking is fifteenth or lower, it...

If you're a small business owner focused on learning how to increase sales in 2019, one of the smartest moves you can make is to upgrade your content marketing strategy. Businesses with a detailed lead acquisition plan via content outreach tend to outperform companies...

It’s no surprise that newspaper ads and TV spots just don’t work like they used to. And with adblockers like AdBlock on more and more computers, even paid ads are less likely to get in front of your customers’ eyes. New digital marketing techniques...