Five Tips on Holding Engaging Virtual Events for Your Audience

virtual events
When it comes to planning events, the near—and possibly distant—future looks virtual. The COVID-19 outbreak is causing everyone to social distance. Unfortunately, this has put a wrench in the plans of brands that have embraced tactics like attending pop-up shops, outdoor markets, or festivals....

Friend of a Friend: 2 Reasons Why Entrepreneurs Should Invest in Networking – David Burkus

 On this episode of the Atlanta Small Business Show we sit down with David Burkus, best-selling author of "Friend of a Friend" and leadership expert, to discuss the importance of networking and ways to grow your network and improve your networking skills. David says there...

How to Build a Target Audience from Nothing

target audience
Most reputable digital marketing agencies no longer resort to paid lists, as they're ineffective at best and spammy at worst. Instead, they have to build their target market or audience from scratch. While this can seem like an impossible task, there are a variety...

Four Ways Your Company Can Handle Negative Social Media Comments

negative social media comments
Just about every business owner understand how important it is to have a presence on social media. After all, platforms such as Facebook and Instagram provide the perfect way to stay in touch with your local customers. However, interactions on social media are not always...

The Atlanta Small Business Profile – Shani Godwin, Communiqué USA Inc.

Communiqué USA Inc.
On this week's episode of the Atlanta Small Business Profile, host Ted Jenkin welcomes Shani Godwin, President and CEO of Communiqué USA Inc. Since opening their doors in 2002, Communiqué USA Inc. has been providing marketing project relief and support to overworked marketing departments throughout...

5 Proven Ways to Drive Traffic to Your Website

driving traffic
You obviously won't generate any sales wthout constant traffic. That's why you need to discover basic ways of increasing the amount of visitors to your website. Here are most widespread methods of getting natural traffic to your site: SEO This stands for "Search Engine Optimization," the...

10 Common Twitter Marketing Mistakes You Need to Avoid

twitter
Twitter is one of the most effective marketing channels for building brand credibility, engaging with customers, and reaching a wider audience. However, using the platform does have its pitfalls. If you're not careful, little mistakes you make on Twitter can add up to creating a...

7 Parts of Marketing All Businesses Can and Should Automate

marketing
Automation is fantastic for businesses of all sizes. It means less work that needs people monitoring it, which either frees up existing personnel on more important tasks, or allows companies to run a trim list of employees. Either is fantastic news, making the question...

Are You Making the Right Marketing Investments for Your Business? – Lauren Tatum & Alicia Brooks, the Edge Agency

Edge Agency
On today’s show, we’re pleased to welcome Lauren Tatum, Co-Owner and COO of the Edge Agency, and we’re also joined by Alicia Brooks, Director of Business Development for the Edge Agency. In this segment, Tatum, Brooks, and anchor Jim Fitzpatrick discuss the Edge Agency's unique offerings,...

Crafting a Business Name that Sticks – Brad Flowers, Author of The Naming Book

Brad Flowers
When it comes to establishing a business, many owners overlook naming it. Naming is a process that is essential to your business’ success, especially with the future in mind. On this episode of The Atlanta Small Business Show, Brad Flowers, co-founder of Bullhorn and...

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entrepreneur

6 Valuable Ways Entrepreneurs Can Invest in Themselves

It is no surprise that most entrepreneurs will spend the majority of their time investing in their small businesses. Startup entrepreneurs will usually wear...
Mike Smerklo

Business Leader and Venture Capitalist Mike Smerklo Discusses the Importance of Mental Strength for...

The life of an entrepreneur can vary, but one commonality is the mental strength for the unknown. On today’s show, we have someone who...
digital marketing

How To Create a Successful Digital Marketing Strategy For Your Business in 5 Easy...

On this week’s episode of The Playbook, host Mark Collier, business consultant for the UGA Small Business Development Center, is joined by Kelly Biggs, principal consultant...

How to Keep Your Business Meetings Short and Effective

Business meetings can be helpful, and even necessary, but too often they waste time, get sidetracked, and end up accomplishing very little. Good planning...
negativity

How to Fight Against Negativity in the Workplace – Dr. Paul White, Psychologist &...

 On this segment of Advice From the Pros, Dr. Paul White, psychologist and business coach, discusses the practical ways to avoid negativity at your...