Discover the Marketing Trends This Entrepreneur Is Using to Expand His Reach – Ryan Sauers, ‘Our Town Gwinnett”
It’s been proven the companies that develop a marketing plan tend to retain higher, stronger, and more effective results than those that do not. Typically, companies would hire a marketing, sales, or a content expert as a solution, but with marketing strategies constantly changing...
6 Powerful Ways to Market Your Startup Business
It’s not easy to start a new startup business. There are a lot of things you need to invest time and money in, and one of them is definitely marketing.
It’s necessary to create a marketing strategy in the early stages of your company, and...
Are You Still Making These 10 Common Email Marketing Mistakes?
Email is still one of the most effective marketing channels, but with so much competition how do you ensure your business stands out? First, it's important to avoid the most common email marketing mistakes; they will only damage your credibility and fail to inspire...
Using Brand Strategy to Scale Your Business
Excerpted from Forging An Ironclad Brand: A Leader’s Guide. Copyright © 2019 by Lindsay Pedersen. Published by Lioncrest Publishing.
When you scale, you must empower others to make decisions, because as a leader, you cannot be everywhere. The more you scale, the more you rely...
How to Spring Clean Your Social Media Strategy for 2020
Social media may be fun and informal, but effective marketing over the channel takes organization. As the New Year rolls around, it's the perfect time to give your social media strategy a spring clean.
A little tidying up will focus your energies, and help you...
SEO in 2020: 3 Mistakes That Will Kill Your Rankings
In the year 2020, the best content and the best strategies win. There isn't much room for dabblers. If you don't want to be left in SEO dust, here are three mistakes you must avoid at all costs.
Mistake #1 - No Content Strategy
The lack...
What Makes The Partnership Atlanta’s Fastest-Growing Female Owned Marketing Agency – Amanda Lucey, CEO
On today’s show, we’re pleased to welcome Amanda Lucey, Owner and CEO of The Partnership, Atlanta’s oldest, privately held marketing, branding, and digital communications agency. The Partnership was first established in 1979 and was acquired by Amanda in 2018. Under her reign, The Partnership...
8 High-Impact Tactics for Gaining Backlinks in 2020
SEO continues to change, with the search engines looking to provide a better experience for searchers. When compared with a typical Google search from a decade ago, the number of low-quality pages has reduced considerably. Content has moved to the forefront, providing searchers an...
Underutilized Techniques for Your Social Media Marketing Campaigns – Mark Schaefer, Marketing Business Consultant and Author
Utilizing the influence of social media marketing can help your business widen its audience reach and expand its customer base in a dramatic way. But getting started without any clear direction or previous experience is challenging to say the least. Here to give us...
Friend of a Friend: 2 Reasons Why Entrepreneurs Should Invest in Networking – David Burkus
On this episode of the Atlanta Small Business Show we sit down with David Burkus, best-selling author of "Friend of a Friend" and leadership expert, to discuss the importance of networking and ways to grow your network and improve your networking skills.
David says there...
POPULAR POSTS
Understanding the First Step in Entrepreneuship- Nick Santora, CEO of Curricula
On this segment of Advice From the Pros, Founder and CEO of the software company Curricula explains what to do first when considering the...
The Benefits of Starting a Service Based Franchise – Leslie Kuban & Kevin Wilson
Most people's minds go straight to McDonald’s, Dunkin' Donuts or another type of major food chain when the word "franchising” is mentioned to them....
Re-thinking Business Strategy in the Digital World
Digital transformation for this new decade and beyond will be the key differentiating strategy that will separate adopters from their competitors. The pace of...
Atlanta Small Business Profile – Adam Soyah, 5 Seasons Mechanical
Small business expert Ted Jenkin sits down with Adam Soyah, CEO of 5 Seasons Mechanical, on this week's episode of the Atlanta Small Business...
Prevent Unconscious Bias in Your Workplace with These Strategies – Dr. Shirley Davis, SDS...
To combat unconscious gender and racial biases in the workplace, business owners must take deliberate action against them, or it could cause tremendous profit...
