6 High-Impact Testing Tools for Websites

testing tools
A website will act as the central point of focus for a business. Consumers may find you on social media, but your website is the place to go for all relevant information. Even though it retains significant importance, many businesses don't spend the time...

Seven Steps to Turn Twitter into a Lead Generation Tool

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Many times, Twitter gets pushed to the back of the shelf when it comes to discussing lead generation. Much talk centers around Instagram and the power of Facebook ads. However, Twitter can be an excellent lead generation tool for those who know how to...

7 Simple Steps for Planning a Product Launch

product launch
At first glance, the process of launching a product seems reasonably straightforward. You can easily list a product for sale on your store, linking the page with your payment processor. In reality, though, you will struggle to gain any attention when you don't focus...

Powerful and Innovative Ways Your Business Can Use Video Offline

video
Marketing online via audiovisual channels such as YouTube, Dailymotion, and Vimeo is so widespread that many businesses overlook other ways they could use video. The power of online video marketing in terms of outreach, cost-efficiency, and effectiveness is indisputable and should be part of...

6 Alternatives to Paid Advertising When You Don’t Have a Big Budget

paid advertising
Promoting your business with a low budget is a tricky thing to get right. Paid advertising platforms have seen a rise in costs as the major corporations invest heavily in their campaigns. The average small business will often struggle to afford these ad costs,...

5 Questions to Ask Yourself at the Start of a Content Marketing Campaign

content
Content marketing is thriving right now, with more than half of all online businesses making it a top priority for inbound marketing. Content helps brands to forge strong relationships with targeted audiences, making it far easier to sell products and services. This content also...

Five Crucial Ways You Can Use LinkedIn to Boost Your Small Business’ Success

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LinkedIn has almost 650 million users. Why is this a big deal? Well, LinkedIn is known as a “Facebook for business-minded professionals.” This statement means that this group is primed to think about business and the opportunities a platform like LinkedIn could bring their...

Brand Mapping Strategies: The Seven Core Elements of a Powerful Business – Karen Leland, Sterling Marketing Group

brandvideo
If you’re a first-time entrepreneur, you might think of company branding as a logo, website, or product packaging. Others think of branding as a slogan or mantra, and while all of these are important marketing tools, they’re just the tip of the iceberg. Here to...

How Influencer Marketing Is Helping SMBs to Grow

influencer marketing
Small business owners constantly have to be on top of their game when it comes to marketing and advertising.   Without marketing, it’s tough to bring the amount of business that is needed to remain profitable in the long run.  As the digital marketing world changes rapidly,...

Boost Your Customer Engagement and Conversions with These Video Marketing Strategies – Montina Portis, CIA Media Group

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Marketing is often talked about in the small business world, and the scope of what marketing is seems to be ever-expanding. Savvy marketing companies are always looking for a way to rise above the noise. One of the best ways to accomplish that is...

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The Atlanta Small Business Show on CBS46 and Peachtree TV: Episode 33 – [12.6.19]

Want your business featured on The Atlanta Small Business Show? Tell us your story! And if you would like to advertise with ASBN, give us a call...
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How This Local Doctor Turned Entrepreneur is Disrupting Healthcare with Telemedicine Platform, Physician 360

Crowded waiting rooms and expensive testing can oftentimes make for a dreaded medical visit for most, especially if it is not an emergency. In...
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Tips for Improving Employee Retention in 2020

Turnover is a problem in every line of business. It costs time, money and productivity to get new employees ready for their positions. In...
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Atlanta Small Business Profile – Matt Lowe, Swift Straw

On this week's episode of the Atlanta Small Business Profile, host and small business expert Ted Jenkin talks with Matt Lowe, Co-founder and CEO...
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How an Alarming Health Scare Inspired Jacquece Jennings to Start Her Own CBD Company

Today, we have with us, a business owner with a remarkable story to tell. We’re so pleased to welcome Jacquece Jennings, United States Army...
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