Many people argue that starting an online business has never been easier. Certainly, access to affordable software and training means you can get started with a small budget. There is, however, plenty of competition, so you need to stand out to bring in any substantial revenue. Beginners who are serious about entering the world of entrepreneurship have plenty of options available to them. Trying to find the right business opportunity is one of the challenges you will face. So, what are the main business ideas that are suitable for beginners?
While e-commerce businesses can be tricky to run, there are accessible ways for beginners to get started. Services like Shopify let you get started almost immediately, providing quality web designs and the necessary back-end operations. One of the hardest elements is sourcing products and dealing with fulfillment. However, there are apps that let you drop ship items without needing any warehouse facilities of your own.
There is a high demand for quality content across all niches. If you can target a niche where you are not facing too much competition, your site can become an important resource. It is also possible to operate in more competitive niches, but you need to offer something different to make a mark. A blog can be used as a starting point for other businesses, with the opportunity to build an email list and promote products.
3. Affiliate Marketing
Affiliate marketing is a popular way for beginners to get started with an online business. Affiliates can focus on driving traffic to an offer, avoiding product creation, fulfillment, and support. The best affiliates use pre-sell techniques to improve the conversion rate, often building email lists to promote multiple offers. You can, though, just focus on finding targeted traffic and earn a commission when a sale takes place.
4. Info Product Creation
Info products can be developed and then sold on an ongoing basis. The difficulty comes in the product creation phase, with fulfillment being easier than with physical products. Consumers expect the information you provide to be better than is available for free, so there is a level of expertise required. You could, though, outsource the creation phase, using experts to craft quality information into a desirable product.
5. Amazon Publishing
Amazon let you publish Kindle books directly on their platform. The main benefit of this is you can tap into the huge audience browsing Amazon on a daily basis. If you can promote your book well, it can quickly rise up the rankings and gain further exposure. While the prospect of writing an entire book may sound daunting to some, there is also the option to create shorter books for children, visual books, and journals.
6. Print on Demand
The growth of print on demand technology means you can easily create businesses based around designs. There are various apps able to print your designs onto T-shirts, hoodies, phone cases, mugs, and much more. They will then send the items to customers, removing a huge part of the process from your hands. If you don’t have design skills, you can outsource the work for an affordable rate.
7. Facebook Groups
It is often assumed you need a website to build a business. While it might make sense to build a site, you can use a Facebook group as the central sales hub. Facebook has such a large audience that you can almost certainly find an audience in the niche of your choosing. You can then grow engagement levels by posting interesting content and initiating discussions on the main topics. Promoting products, either your own or as an affiliate can be the income generator for your business.
8. Influencer Marketing
Influencer marketing is one of the most effective promotional tools available. Influencers command interest and respect from followers, making them valuable to businesses. You could attempt to become an influencer, offering quality content around a specific niche. Alternatively, you could work within the industry, providing a bridge between the influencers and brands.
Choosing the right business to develop is an important decision. While you can always adapt if you find your idea is not suitable, you can lose valuable time and money in the process. Each of these ideas is suitable for beginners, with the potential to grow into a larger endeavor as you become more experienced. Online entrepreneurship offers a huge amount of potential, but make sure you develop your business idea first.
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This has been a JBF Business Media production.