The Best Ways to Pre-sell Your Product Before It Launches

Creating a well-thought-out launch strategy is absolutely essential before promoting a new product. Launching a new product requires time, money, and various resources, and failure can have disastrous results, especially for a new business. Here are a few ways that you can increase your...

Understanding the Basics of E-Commerce

For most businesses, understanding what e-commerce is starts with understanding what it can do for them. Many businesses understand the need for a presence on the internet, but are still frightened by the concept of doing business online. However, consumers are increasingly demanding the...

Five Online Business Ideas To Pursue If You Have Been Laid Off or Furloughed

online business
In April of this year, the U.S. economy lost 20.5 million jobs. These staggering job loss figures have resulted in the American unemployment rate jumping to 14.7 percent—the most rapid decline since The Great Depression. Additionally, these numbers may not represent all who have...

Six Essential Tips for Managing Cybersecurity During COVID-19

cyber security
For many small businesses, remote work is becoming the norm. As a result, all processes that happen in the workplace are having to occur online. While this way of working ensures that businesses can still accomplish their goals, it does create new vulnerabilities. Remote...

How to Compete Against Online Retail Giants – Doug Stephens, Author of Reengineering Retail

On this episode of The Atlanta Small Business Show, we talk with Doug Stephens who is the Founder of Retail Prophet and the author of two books including his latest, "Reengineering Retail: The Future of Selling in a Post-Digital World". Prior to founding Retail...

Five Steps to Turn Your Storefront into an Online Business

selling online
As we all know, COVID-19 has altered the way businesses have to operate. Companies are having to shift most of their operations online, and this includes selling goods to customers. Depending on the type of products you sell, or the services you offer, you...

8 Common Website Mistakes That Could Harm Your Conversion Rate

conversion rate
Websites are critical platforms for generating trust with consumers. While people may find your brand on social media or YouTube, your website is most often the place where a sale will take place. It may not be typical for mistakes to completely destroy sales,...

The Beginning Steps for Starting an Online Business

online
A growing number of people are learning one of the best ways to avoid getting caught in the ups and downs of the economy is to start an online business. Thanks to the rising popularity of e-commerce due to consumers turning to the Internet...

5 Vital Elements to Focus on When Building an E-commerce Business

e-commerce
When it comes to e-commerce stores, the barriers to entry have been significantly reduced in recent years. Various tools have been developed that let you set up a new store almost instantly. Even the products themselves can be drop shipped if you choose that...

Physical Location or Online Store? How to Decide Which is Better for Your Retail Business

physical location
One of the most important decisions you will make as you launch your business is where you choose to house it. Today, entrepreneurs have the luxury of deciding whether to own a building or to sell products and services online. There are pros and...
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Atlanta FinTech Startup Greenlight Becomes Latest Unicorn with $1B Valuation

Greenlight Financial Technology has had a tremendous amount of growth recently, and the company is now valued at over a billion dollars. The Atlanta-based...
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The Art of Staying Focused: Five Ways for Selecting Your Best Business Idea

[youtube https://www.youtube.com/watch?v=IHWG6RLVLKc] We live in a world that embraces 24-7 information sharing. Social media puts everyone’s ideas, strategies, and thoughts on display, while blogs and...
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