Five Ways to Better Help Your Audience Find Your Business on Google

google my business
When it comes to search, Google is the leading player. Google has become so synonymous with search that internet users may use the term to refer to conducting an online search whether they are using the engine or not.  In short, Google is the "keeper...

Social Media Marketing: The Strategies Business Owners Should Try Today – Hailley Griffis, Buffer

ASBN is on-location at the U.S. Chamber of Commerce: Small Business Series. In today’s show, we take a look at our conversation with Hailley Griffis, Head of Public Relations for Buffer, an intuitive, streamlined social media management platform. We discussed the importance of leveraging...

Why Is My Page Not Ranking? How to Conduct a Quick SEO Audit

SEO requires time and patience, but it can be frustrating when your pages refuse to rank on the first page of Google. There is a very limited amount of traffic available as you move onto subsequent pages, making it vital you hit the top...

10 Common Twitter Marketing Mistakes You Need to Avoid

Twitter is one of the most effective marketing channels for building brand credibility, engaging with customers, and reaching a wider audience. However, using the platform does have its pitfalls. If you're not careful, little mistakes you make on Twitter can add up to creating a...

Why You Need a Strong Video Advertising Strategy For Your Business – Michelle Amarra, Southern Crescent Broadcasting

When it comes to reaching and engaging potential consumers, video advertising pays. And having appropriately branded videos for your business is just as important as your company’s website, perhaps even more so. Here to tell us why small business owners can no longer afford...

The Importance of Developing Your Company’s Email Marketing Program – Dave Charest, Constant Contact

 Dave Charest, Director of Content Marketing for Constant Contact talks with ASBN's Karen Coons at the 2019 Digital Summit in Atlanta. Dave discusses how important it is for a small business to have an email marketing program in place. Email is one of the...

Valuable SEO Tips for Your Business from Andrew Hardgrove, The HOTH

 Andrew Hardgrove talks with ASBN at the Digital Summit in Atlanta about his company The HOTH, an SEO company that helps small business owners earn high-quality links and prove their marketing results. As an account manager at The HOTH, Andrew tells ASBN what kind...

6 Outdated SEO Moves to Avoid

Major search engines like Google have evolved considerably over the past few years. Nevertheless, many website owners haven't kept up, continuing to employ old-fashioned SEO methods, unaware that they don't work. The result is that their traffic, search engine rankings and conversion rates suffer,...

The Difference Between Digital Marketing, Social Marketing, and Pay Per Click Advertising – Alex Membrillo, Cardinal Digital Marketing

 The prospect of marketing your business can be overwhelming at times, but it doesn’t have to be. Our guest today, Alex Membrillo lends his expertise and clears up the difference between digital marketing, social marketing, and pay per click advertising. Alex is the award-winning...

How to Use Facebook Live To its Fullest Marketing Potential – Paul Potratz, Digital Marketing Specialist

Facebook Live presents a great opportunity to connect with your followers and create one-on-one conversations. However, it can also be used as part of your larger marketing strategy to increase sales and generate prospects. Here to tell us how your business can utilize Facebook...
business trends

Four Business Trends That Will Define the Atlanta Market in 2020

A decade has come to an end. Nevertheless, every end signals a new beginning and nowhere is this truer than in business. Every year...
Skip Prichardvideo

The 9 Most Common Mistakes an Entrepreneur Makes and How to Overcome Them –...

Extraordinary success requires self-motivation, mental toughness, and a desire to disrupt the status quo. You have to recognize and release the low-level thinking that...
email marketing

Are You Still Making These 10 Common Email Marketing Mistakes?

Email is still one of the most effective marketing channels, but with so much competition how do you ensure your business stands out? First,...
sales

Narrow Your Focus to Increase Your Sales

One of the questions most often asked of sales representatives is how are you going to increase sales next quarter? If you've been in...
Saltboxvideo

How This Atlanta-Born Company is Charting a New Path for Co-working Spaces

When it comes to the lifestyle of an entrepreneur, having a space dedicated to creating ideas, strategies, and even storage is ideal. Today’s guest...
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