6 Business Situations in Which a Phone Call Makes More Sense Than Email

Email and text messaging are the most heavily used features on smartphones. It goes to show that people tend to be far more comfortable texting than making phone calls. Emails and texts, however, are not right for every situation. Sometimes, a phone call is...

Would You Treat Your Mother Like That?: How to Modernize Your Customer Experience Strategy – Jeanne Bliss, CEO of Customer Bliss

In order for a customer to be loyal to your business, you have to show them devotion, respect their circumstances, and honor their time. Our next guest, Jeanne Bliss, is a pioneer in this field. For 20 years, she held the first-ever Chief Customer...

How to Improve Your Post-Purchase Customer Experience Strategy – Emily Schunior

Customer experience strategies are often focused on making the buying process easier for the consumer, but what happens after you’ve made the sale? How do you get customers to stick around? On today’s show, we speak to Emily Schunior, customer experience specialist and owner...

The Benefits of Creating a Customer Service Mantra at Your Business – Shep Hyken, NYT Best-Selling Author

We’re pleased to welcome back customer experience expert and New York Times Best-selling author, Shep Hyken. Creating a customer service mantra is an essential and powerful part of any service culture. It’s a statement that describes the type of service everyone in your organization...

The 4 Secret Ingredients to Building a Loyal and Lucrative Customer Base – Joseph Michelli, NYT Best-Selling Author

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Consistently providing an extraordinary customer experience is what creates loyal customers and helps your business generate revenue. Here to tell us how your business can develop a worthwhile customer experience strategy, is Joseph Michelli, customer experience expert, psychologist, and New York Times best-selling author....

The Importance of Using Technology to Enhance Your Customer Experience – Tiffani Bova, Salesforce

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ASBN recently caught up with Tiffani Bova, at Georgia’s largest annual technology showcase, The Summit, hosted by TAG (Technology Association of Georgia). Tiffani is the customer growth and innovation evangelist for Salesforce, an American cloud-based software company that helps small businesses build more meaningful and...

Turning Your Customers into Brand Loyalists – Chip Bell, Customer Experience Expert

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It’s no longer enough to provide your customer with a good experience, you need to give them a remarkable one. Drawing on over 30 years of consulting experience with brands like the Ritz Carlton Hotels, Harley Davidson, and USAA, our next guest has created...

How to Properly Conduct Customer Surveys

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Customer satisfaction is essential to the success of your business. It is important to understand what your customers are thinking, and how you can better serve them. The conventional method to understanding customer perception is to just ask them. Customer surveys have been around...

Shep Hyken’s Seven Powerful Strategies for Creating Loyalty at Your Business

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' In a tough, competitive, and price-sensitive economy, customer service is one of the most essential tools to separate your business from the competition. Shep Hyken, customer experience expert and author of the New York Times bestselling book, The Amazement Revolution, joined us in the...

How to Create Distinction Between Your Business and Its Competition – Scott McKain, Best-Selling Business Author

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As a small business owner, it’s crucial to create a positive distinction between your business and your competition. But you might ask yourself, what comes after that? How do you hold on to that distinction, and let it grow with your company? Here to...

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How Beau Shell Became One of Atlanta’s Youngest Rising Star Entrepreneurs

 Recently, the ASBN team was on-location at the U.S. Chamber of Commerce’s Small Business Series: Atlanta, where we had the opportunity to speak to...
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Five Creative Ways to Launch Your Business

Congratulations! You are finally at the finish line of setting up your business. You have followed your business plan, incorporated, raised money, marketed, and...
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Atlanta Small Business Profile – Craig Riddle, North Atlanta Golf Carts

Craig Riddle, Owner of North Atlanta Golf Carts, joins us on the Atlanta Small Business Profile with Ted Jenkin to talk about his journey...
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Does Your Work Ethic Match Your Customer’s Expectations? – Paul White, Psychologist and Best...

Dr. Paul White, psychologist, business coach, and best-selling author of The 5 Languages of Appreciation in the Workplace, is welcomed back to the Atlanta Small Business...
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10 Common Twitter Marketing Mistakes You Need to Avoid

Twitter is one of the most effective marketing channels for building brand credibility, engaging with customers, and reaching a wider audience. However, using the...
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