5 Powerful Ways to Use Short Videos for Marketing and Branding
Video marketing has exploded across social media over the last year or two. Study after study has shown that a compelling video can generate traffic and boost conversions like no other media format. However, it can be daunting to get started. The idea of producing...
How to Land Clients as a Freelancer
The freelance world operates in an entirely different way compared to the 9-5 job. Freelancing is a path to freedom for many, but that freedom comes also with a price. Freelancing means you're advertising your services as a business and you have to continuously...
Digital Networking 101: How to Meet Interesting and Influential People
The internet is the world's most massive and most decentralized social hub. Anybody can attempt to talk to anybody else online, and they may even get heard. Random people from around the world have successfully solicited responses from rock stars, presidents, and other A-list...
Don’t Let Fear Run Your Business: Get Rid of These 3 Limiting Beliefs
A few doubts are normal if you run a business. All entrepreneurs worry they might not be skilled enough and will face unbeatable setbacks. As a businessperson, you can learn and grow. Equally, though, you'll meet opportunities to fail, and fear of doing so...
Pro Tips for Business Blogs
Do you have a business blog? Are you using it to build a community of engaged viewers who often leave comments and always keep coming back for more? Are you using it to not only generate additional sales but build trust and improve your...
Enhance Your SEO Results with Proper Keyword Research
Most business owners and marketers recognize the value of search engine optimization when it comes to growing their business and expanding their reach. If you want to use SEO to take your bottom line to new heights, setting a solid foundation is vital. You...
Six Low-Cost Perks Small Business Owners Can Use to Attract and Retain Talent
Low unemployment and increased educational attainment have given employees the upper hand in this job market. The ball is in their court as to where they are looking to work, and the prevailing thought is that they are salary-driven. For small businesses, it may...
Why Small Businesses Are Sticking With Facebook
Small business owners are on to something big by staying with Facebook as part of their marketing strategy. With over 1.86 billion users each month and a 17% increase in users of the past two years, a small business owner is certain to get...
How Much Should I Pay Myself? – Being Your Own Boss
Entrepreneurs just starting out have a hard time deciding how much to pay themselves or even if they should. Here’s why. You’re putting every dollar you earn back into the company to make it more successful. You should have a salary, though, and figuring...
Facebook Supports Small Businesses in Atlanta
Good news for Atlanta small businesses. Facebook has announced that Atlanta will be one of 30 markets to host Facebook’s “Community Boost” program. The program will debut in Atlanta September 24-26 to assist small businesses, entrepreneurs and potential employees in growing their business and...
Remote Working in Metro Atlanta: Six Work-Friendly Coffee Shops to Visit
Contrary to what you might believe, Atlanta is a remote work hub. According to Forbes, Atlanta was number one for job-seekers who were searching...
How to Get a Larger Audience For Your Facebook Page
If you want to reach more followers on your Facebook page, you can do it. There's nothing that stops you from using tactics like...
DIY Website Options for Entrepreneurs: Pros and Cons of Three Popular Tools
Congratulations! You have decided to take on the fulfilling and sometimes unpredictable world of entrepreneurship. You have gotten all the legal stuff out of...
6 Effective Tools for Running Influencer Marketing Campaigns
Influencer marketing has changed the way many businesses promote their products online. Unlike some other promotional techniques, though, influencer marketing works best when you...
5 Powerful Ways to Use Short Videos for Marketing and Branding
Video marketing has exploded across social media over the last year or two. Study after study has shown that a compelling video can generate...