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Natalie Sappleton

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Dr. Natalie Sappleton is Subject Matter Expert in Management and Leadership at Smartly. Her research interests are in social networks and social capital in the context of entrepreneurship. Natalie received her M.A. (Hons.) in Economics and Politics at the University of Glasgow and her PhD in Entrepreneurship and Masters in Research from Manchester Metropolitan University. Her PhD thesis investigates the role of gender role (in)congruency on the ability to acquire resources among New York City entrepreneurs. Natalie is co-editor of Entrepreneurship, Self-Employment and Retirement (Palgrave McMillan).
women entrepreneurs

What are the Top Franchises for Women Entrepreneurs in 2022?

More women in the U.S. are becoming business owners than ever before, with more than 11.6 million firms in the country now owned by...

5 Tips for Writing Better Cold Emails That Get Responses

Emails are still a force to be reckoned with, even with the power of social media. Coldly emailing individuals interested in your niche or...
Jeff Shore

How to Manage Customer Expectations in a Supply Chain Crunch

At a time of steep pricing hikes and supply chain issues, how are consumers managing? Today on the Atlanta Small Business Show, we’re pleased...
Victor Antonio

4 Powerful Strategies to Increase Sales for Your Small Business – Victor Antonio |...

Despite the rising cost of goods and services, consumer demand is strong and sales are still happening for small business owners, but how long...

9 Ways to Maximize Your Home Office Productivity

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Let's face it, most of us are working from home these days. It's great not having to commute, and you can make your own...