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Brandi Marcene

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Brandi Marcene is a professional copywriter with over a decade of experience. Over the years, she has contributed written content for hundreds of websites including Fortune 500 companies like Dell, Haute, Audemars Piguet, and Harry Winston.
value proposition

Why it’s Never Too Late to Improve Your Business Value Proposition

Whether you run a small firm or large organization, your success boils down to overcoming challenges and ensuring a unique value proposition in the...
startups

How Startups Can Drive Growth in a Competitive Landscape

In the digital age, there is no generic one-size-fits-all formula for startups to drive growth in a competitive market. Startup founders need to understand...
organizational culture

The Need for More Progressive Organizational Culture in 2021

In 2021, organizational culture plays a vital role in the success of a company. But the health and success of an organization involve its...
customer experience

What Makes an Optimal Customer Experience in 2021?

The focus of most website owners is to improve brand positioning and boost traffic. You’d be surprised to see how many businesses often overlook...
digital marketing

The Future of Digital Marketing is Different than You Think

The COVID-19 pandemic halted global economic order, but it managed to speed up digital marketing operations. In fact, throughout the pandemic, many businesses managed...
value proposition

Why it’s Never Too Late to Improve Your Business Value Proposition

Whether you run a small firm or large organization, your success boils down to overcoming challenges and ensuring a unique value proposition in the...
sales

How Understanding the Emotional State of Your Consumers Can Lead to Better Sales

Think about your last purchase…was it an emotional one? On today’s show, we’re pleased to welcome Jeff Shore, founder of Shore Consulting, trainer, and author...

How this software entrepreneur found success by identifying gaps in the car buying experience

Welcome to another episode of Founder Focus, the ASBN series that focuses on the journeys of some amazing startup founders. Today, host Steve Greenfield is...
organizational culture

The Need for More Progressive Organizational Culture in 2021

In 2021, organizational culture plays a vital role in the success of a company. But the health and success of an organization involve its...
remote employees

7 Tips Entrepreneurs Can Use When Onboarding Remote Employees

Remote employees are a staple in startups. Hiring remotely allows entrepreneurs to dip into deeper talent pools, and are generally more affordable as remote...