7 Tips Entrepreneurs Can Use When Onboarding Remote Employees

remote employees
Remote employees are a staple in startups. Hiring remotely allows entrepreneurs to dip into deeper talent pools, and are generally more affordable as remote workers require fewer direct benefits. In fact, online job searches for remote jobs jumped 460% in the two years between...

How Startups Can Drive Growth in a Competitive Landscape

startups
In the digital age, there is no generic one-size-fits-all formula for startups to drive growth in a competitive market. Startup founders need to understand that there is no such thing as an overnight success. It takes a strategic approach and patience to establish your...

The Need for More Progressive Organizational Culture in 2021

organizational culture
In 2021, organizational culture plays a vital role in the success of a company. But the health and success of an organization involve its customers and employees. It has become clear that modern-day culture needs to be more diverse. Companies need to consider the...

Why Your Small Business Should Hire a Virtual Assistant

virtual assistant
No matter how organized and efficient you are as a small business owner, the mountains of paperwork and constant customer demands can really overwhelm you. If your small business is running you ragged, you may be thinking about hiring an assistant. That might not...

What Makes an Optimal Customer Experience in 2021?

customer experience
The focus of most website owners is to improve brand positioning and boost traffic. You’d be surprised to see how many businesses often overlook the elements that lead to optimal customer experience. Since there’s no specific formula to improve customer experience online, many businesses...

How to Provide Great Customer Service on Social Media

social media
Businesses are increasingly offering customer service on social media sites. Twitter, in particular, is getting to be a platform where customers and businesses interact. This presents some challenges, especially when customers aren't satisfied. The following are some ways to build and maintain your reputation...

The Future of Digital Marketing is Different than You Think

digital marketing
The COVID-19 pandemic halted global economic order, but it managed to speed up digital marketing operations. In fact, throughout the pandemic, many businesses managed to transition to remote work and understood the significance of digital marketing.  For many entrepreneurs and small businesses, digital marketing has...

7 Ways You Can Improve Your Emotional Intelligence

emotional intelligence
One of the many intangible qualities employees look for in their employers is their level of emotional intelligence. While each individual might have a list of reasons for why they value emotional intelligence, one reason is universal - EQ affects business productivity and the...

What Motivates You? The Generation You Belong To Could Provide A Clue

generation
Carrie Root recalls hearing about a law firm whose senior attorneys were grumbling about unmotivated Millennials. The firm wanted its youngest associates to achieve a certain number of billing hours and offered substantial bonuses as enticement. When a large percentage of the young attorneys failed...

5 Reasons Why Your Business Needs A Mobile-Friendly Website

mobile-friendly website
It's no secret that having a well-built professional website is crucial to the success of your business. It can help you impress potential customers, improve your brand reputation, and even make sales online. However, it's not enough to simply have a good website in...

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Ramona Long

How This Franchise Owner is Helping Local Businesses Acquire More Customers

Welcome to another episode of Atlanta Franchise Today with host Leslie Kuban, expert franchise consultant and owner of FranNet Atlanta. This original ASBN series is dedicated...
distractions

8 Helpful Tips To Reduce Distractions In Your Small Business

All kinds of things can cause a distraction at your workplace. Everything from excessive noise to unnecessary meetings can reduce the productivity and efficiency...
market research

How to Properly Conduct Market Research for Your Business Plan – George Deeb, Startup...

One of the first and most important steps in the business planning process is doing the proper market research for your product or industry....

Lessons in Teamwork and Leadership From Former NFL Linebacker Rennie Curran

On this week’s episode of The Playbook, host Mark Collier, business consultant for the UGA Small Business Development Center, is joined by Rennie Curran, three-time...
company culture

Leadership and the Art of Creating a Company Culture

Leadership plays a fundamental role in creating a great organizational culture. You can be a leader as far as you have authority or influence...