Why Your Company Needs a Comprehensive Safety Training Program

safety training program
While safety training and workplace safety have always been important considerations, having a comprehensive safety training program in place has never been more important than it is today. Without a safety training program in place, not only is your company risking the health and...

The Key to Building Strategic Partnerships

partnership
One of the biggest mistakes many entrepreneurs make is doing everything themselves. To solve this, they must hire and train the right employees, but this is an expensive venture. The other option is to outsource and leverage strategic business partners. Regardless of what industry your business operates...

Programs and Initiatives That Support Black Owned Business in Metro Atlanta

Black Owned Business
According to data from the U.S. Census Bureau, there were 2.3 million businesses owned by African American entrepreneurs. The numbers showed an encouraging boost from the 1.9 million recorded in 2007. Locally, Atlanta was singled out as the metro area with the highest number...

Emotional Triggers That Can Make You Money

emotional triggers
Targeting an audience based on their feelings is nothing new. Marketing has long been a cross between business and psychology. To be a good marketer, it's important to understand human psychology and the place feelings play in a person making a choice to buy....

5 Mistakes to Avoid in Your Company’s Loyalty Program

loyalty program
A loyalty program can be an invaluable asset to your company in that it creates repeat business. Repeat business is the cornerstone of prosperous companies, as it represents the largest portion of sales in any given quarter. Marketing experts have suggested that as much...

4 Ideas to Help Your Business Avoid Lawsuits

lawsuits
Few things can strike fear into the heart of the small business owner as effectively as the threat of a lawsuit. Small businesses need to do everything in their power to prevent lawsuits from coming about. There are common-sense steps to take that can...

Networking Made Easy: 5 Tricks for Making a Great First Impression

networking
As a young professional, you have a lot on your plate. Whether you're launching your own business and need to create contacts that will help your company, you're new at a corporation and need to impress your colleagues so you can move up the...

How To Get Good Reviews for Your Startup Business

reviews
When you're starting out, reviews can often make or break a business. If consumers see your business has 5-star ratings, they'll be much more likely to buy from you. On the other hand, if you upset customers, you might end up with a bad...

The State of Atlanta’s VC Funding: Takeaways from 2019

The financial outlook of Atlanta’s startups, including the amount of VC funding they receive, can shed some light on their current standing and future success. Each quarter, Pitchbook and the National Venture Capital Association releases a report on the VC activity of startups across the country....

15 Traits of Successful Entrepreneurs

traits of successful entrepreneurs
Do you have what it takes to be a successful entrepreneur? Do you have the vision, the tenacity, and the skills to turn your dream into reality? Many people want to be entrepreneurs. Few have the personal qualities to make it happen. Read these...

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