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emotional triggers

Emotional Triggers That Can Make You Money

Targeting an audience based on their feelings is nothing new. Marketing has long been a cross between business and psychology. To be a good...
lawsuits

4 Ideas to Help Your Business Avoid Lawsuits

Few things can strike fear into the heart of the small business owner as effectively as the threat of a lawsuit. Small businesses need...
Robert Wilsonvideo

How to Think More Creatively and Innovate in Business – Robert Wilson

Anyone who has ever started or is currently running their own business knows how easily you can fall into a routine and lose the...
loyalty program

5 Mistakes to Avoid in Your Company’s Loyalty Program

A loyalty program can be an invaluable asset to your company in that it creates repeat business. Repeat business is the cornerstone of prosperous...
exit strategyvideo

Why You Should Have an Exit Strategy For Your Business Sooner Than You Think...

When preparing to leave a company as the business owner, most people tend to take on their exit in the fashion that’s most fitting...
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