8 Simple Tips to Improve Your Networking Skills

networking
In today's expanding economy, it's critical that business people maintain a strong network of personal and business connections. Unfortunately, many people reduce their networking efforts when business is good that can lead to relationships eroding or even ending altogether. Nevertheless, building and nurturing your...

How to Boost Referrals from Your Loyal Customer Base – Mike Wittenstein, Storyminers

referralsvideo
Every business owner knows that your brand is only as strong as the experience you give your customers. Having the capabilities to provide excellent customer service will generate a loyal customer base, referrals, and reliable profitability. On today’s show, we talk to Mike Wittenstein,...

Why Building Good Content Strategies Improves Your Brand Recognition – Skot Waldron, Multiple, Inc.

content strategiesvideo
In today’s segment of the Atlanta Small Business Show, Jim Fitzpatrick speaks to Skot Waldron, creative direct at Multiple, Inc., branding coach, marketing consultant, and speaker at the Gwinett Small Business Summit hosted by the Gwinnett Chamber of Commerce, to discuss building and improving...

4 Important Factors to Consider in a Content Marketing Campaign

content marketing
It is virtually impossible to run an online business and not be aware of content marketing. Developing engaging content is one of the best ways to build trust with an audience, leading consumers towards a defined goal. Content marketing can also increase brand awareness,...

The Dos and Don’ts of Branding Your Small Business

branding
The practice of branding is a rich and powerful area to strengthen not just marketing but business performance overall. But it requires that you apply a few core principles to your approach. Branding is such a broad concept, encompassing not just the output of...

Things to Keep in Mind When Choosing Your First CRM

CRM
CRM, or Customer Relationship Management systems are a big part of the small business environment. While it’s commonly seen as a necessity in retail industries primarily and closely related to point-of-sale devices, CRM systems provide as much – or more – value for non-retail...

Small Business Saturday Is Rapidly Approaching: Here are Five Ways to Take Advantage

small business saturday
As the Thanksgiving Holiday makes it presence known, most shoppers and small business owners have only one special shopping day on their mind: “Black Friday.” The deals, discounts, and incentives are a high shopping point before December begins. However, there is another celebratory shopping...

How to Engage in Authentic, Enjoyable Networking

networking
Does business networking seem like a chore? Plenty of people are out of their comfort zones when they attend business gatherings. You might notice some, though, are confident and interact with ease. They are successful because of their valid agenda and positive attitude. Here's...

5 Reasons Why Lowering Prices Won’t Boost Business

In actuality, lowering the prices of your products and services does not boost business at all. In fact, it may put you out of business. The truth is, real business success comes from reliable, repeat customers along with strong, profit-making pricing. Unfortunately, many businesses...

How to Think More Creatively and Innovate in Business – Robert Wilson

Anyone who has ever started or is currently running their own business knows how easily you can fall into a routine and lose the creativity that initially fueled innovation for your startup. If you find yourself feeling a bit uninspired, don't worry, it's nothing...
Neil Patelvideo

Neil Patel on Digital, Social, and Content Marketing Trends and Insights for 2019

We’re excited to welcome to the show one of the most recognized influencers in marketing today, Neil Patel. He has an impressive reach of...
startups

The State of Startups: What It Is Really Like to Run a Startup Today

Does it seem like technology startups have become increasingly popular over the years? If so, it is not your imagination. A 2017 study revealed...
marketing basicsvideo

Startup Central: 5 Marketing Basics for Your Small Business

Welcome to Startup Central, the place for entrepreneurs and first-time business owners to hear tactics, techniques, interviews, and commentary. So they can beat the...
passionvideo

How to Re-Energize Your Employees and Retain the Very Best Talent – Marshall Mosher,...

The most successful and memorable team-building activities are ones that don’t feel like a normal day at the office. They build trust, manage conflict,...
low revenues

8 Strategies to Survive Periods of Low Revenues

If you are running a thriving business, you are in a happy situation. But, every business encounters speed bumps. Sooner or later, you are...
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